A _______________ provides a benchmark for determining how to budget for the coming year.
A)Percent of sales
B)Percent of advertising
C)Percent of market
D)Share of voice
E)None of the above

Question

Quizplus · Accepted Answer

Percent of sales is a commonly used method for determining budgets, as it links spending to revenue and helps ensure that resources are allocated in a way that supports overall business objectives. Percent of advertising, percent of market, and share of voice can also be helpful metrics, but they are more specific to marketing and may not provide as comprehensive a view of the organization's overall financial needs.

A _______________ Provides a Benchmark for Determining How to Budget