The general decline in consumer brand loyalty is due to the increase in sales promotion use by marketers.

Question

Quizplus · Accepted Answer

The decline in consumer brand loyalty is influenced by several factors, including increased market competition, the availability of more product information online, changes in consumer preferences, and the rise of social media and influencer marketing, not just the increase in sales promotion use by marketers.

The General Decline in Consumer Brand Loyalty Is Due to the Increase