Community Coffee Once Claimed in One of Their Television Commercials

Community Coffee once claimed in one of their television commercials that it was the "state coffee of Louisiana," and a nice lady mockingly said at the end of the commercial that "You've got to be a Yankee if you don't like Community Coffee!" Community wants to advertise on cable television, especially during food-related shows that appear on the Food Network. Because Community Coffee is distributed only in the South, they don't want nationwide exposure for their ads. Explain how Community can advertise on a regional basis on cable television.