The advertising question with respect to globalization is whether to standardize ads or advertising strategies across all cultures or to adapt ads and strategies to local markets.

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Quizplus · Accepted Answer

The advertising question regarding globalization indeed revolves around whether to standardize advertising campaigns for a global audience or to adapt them to fit the cultural and consumer preferences of local markets. This is a key strategic decision for multinational companies aiming to effectively communicate their messages across diverse cultural landscapes.

The Advertising Question with Respect to Globalization Is Whether to Standardize