According to the Transtheoretical Model, interventions targeting changes in how a person thinks are most effective for an individual who is not already exercising.

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The Transtheoretical Model suggests that interventions targeting changes in an individual's thoughts and beliefs are most effective during the precontemplation and contemplation stages of behavior change, which are the stages prior to actually starting the behavior. Therefore, for someone who is not already exercising, targeting their attitudes and beliefs about exercise would be more effective than targeting their actual exercise behavior.

According to the Transtheoretical Model, Interventions Targeting Changes in How