In a marketing project, distributing surveys to potential customers and gathering their responses is the phase that requires the most time. What is this portion of the project referred to?

Question

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This portion of the project is referred to as the Critical Path Method.
Key Takeaway: A critical path in a project is the path from beginning to end which requires the longest time. In this example, distributing surveys and gathering responses in a marketing campaign is the phase that requires the longest time from start to finish. The Critical Path Method (CPM) is a project tracking method that helps participants aware of the longest phases of a project.

In a Marketing Project, Distributing Surveys to Potential Customers and Gathering