Cornerstone Toys wants to be able to keep up with demand for its toys around the holidays and whenever a hot toy or fad is making its way through the market. After hours of research, it decides to implement an automated production and quality assurance line in its factory. Which external marketing force is most likely at play in this example?

Question

Quizplus · Accepted Answer

The decision to implement an automated production and quality assurance line is influenced by technological advancements, which allow for more efficient production processes and quality control. This is an example of a technological external marketing force at play.

Cornerstone Toys Wants to Be Able to Keep Up with Demand