Kendall works second shift and always watches television for a few hours before he goes to sleep. He came across a lengthy commercial that advertised a multitool that could do the work of over 1,000 other tools. The woman in the commercial provided demonstrations of the tool in many real-life scenarios. When the commercial was over, Kendall went online and purchased one of the multitools for himself. This commercial can be best described as achieving which of the following goals of promotion?

Question

Quizplus · Accepted Answer

The commercial successfully persuaded Kendall to make a purchase by demonstrating the multitool's capabilities in various scenarios, which influenced his decision to buy it.

Kendall Works Second Shift and Always Watches Television for a Few