This technique allows vendors to identify preferences by the attributes of the product(s) that customers have bought or intend to buy.
A) collaborative filtering
B) content-based filtering
C) deep learning
D) personalization

Question

Quizplus · Accepted Answer

Content-based filtering analyzes the attributes of items and recommends products that have similar attributes to those that a user has liked in the past. It focuses on the properties of the items themselves, rather than on other users' feedback or interactions.

This Technique Allows Vendors to Identify Preferences by the Attributes