The __________ strategy involves developing new or improved goods or services for current markets.
A) product penetration
B) product reengineering
C) market alliance
D) product development

Question

Quizplus · Accepted Answer

The product development strategy focuses on creating new or improved products for existing markets, aiming to offer something better or different to capture more market share or meet evolving customer needs.

The __________ Strategy Involves Developing New or Improved Goods or Services