Ford has redesigned the Ford Explorer with many new features. Ford is following a __________ strategy.
A) product amalgamation
B) product reengineering
C) market alliance
D) product development

Question

Quizplus · Accepted Answer

Redesigning the Ford Explorer with many new features is an example of a product development strategy, where a company creates new or improved products to target its current market.

Ford Has Redesigned the Ford Explorer with Many New Features