A(n) __________ strategy is the pooling of companies' physical, financial, and human resources to achieve common goals.
A) licensing
B) exporting
C) alliance
D) franchising

Question

Quizplus · Accepted Answer

An alliance strategy involves the pooling of companies' resources to achieve common goals, which can include physical, financial, and human resources. This strategy is often used to enter new markets, share R&D costs, or combine strengths in other areas.

A(n) __________ Strategy Is the Pooling of Companies' Physical, Financial