Adaptation is more costly than standardization because ________.
A) the firm is likely to lose customers when products are too adapted
B) products must be redesigned for numerous foreign markets
C) governments require firms to pay fees for altered products
D) intermediaries charge high commissions in foreign markets
Correct Answer:
Verified
Q24: Which of the following will most likely
Q25: A global brand can best be defined
Q26: Adaptation is most appropriate in countries with
Q27: All of the following are reasons that
Q28: Which of the following is an advantage
Q30: Brand equity can best be defined as
Q31: Which of the following factors most likely
Q32: Which of the following is a strategy
Q33: All of the following are characteristics of
Q34: What is a disadvantage for exporting firms
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