Which element of the marketing strategy for a product is MORE likely to establish the general direction of the strategy?
A) Customer targets
B) Competitor targets
C) The core strategy
D) Functional programs support
E) The objective(s) to be attained

Question

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The Answer of Which element of the marketing strategy for a product is MORE likely to establish the general direction of the strategy?
A) Customer targets
B) Competitor targets
C) The core strategy
D) Functional programs support
E) The objective(s) to be attained

Which Element of the Marketing Strategy for a Product Is