For consumer products, the person who makes the final decision through budget authorization in the household is known as the
A) Initiator
B) Influencer
C) Decider
D) Purchaser
E) User

Question

Quizplus · Accepted Answer

The decider in a household is the person who makes the final decision regarding purchasing, including through budget authorization. This role is distinct from the initiator, influencer, purchaser, and user, who may contribute to the buying process in different ways but do not have the final say.

For Consumer Products, the Person Who Makes the Final Decision