The buyer-seller dyad relationship that occurs on a regular basis and is present in business-to-business straight re-buy situations is the
A) single transaction
B) occasional transaction
C) repeat transaction
D) contractual agreement

Question

Quizplus · Accepted Answer

The buyer-seller dyad relationship that occurs on a regular basis and is present in business-to-business straight re-buy situations is the repeat transaction. Although the customer does buy again, there is not any type of personal relationship between the buyer and seller.

The Buyer-Seller Dyad Relationship That Occurs on a Regular Basis