In Terms of Service Characteristics, Perishability Refers to the

In terms of service characteristics, perishability refers to the

A) simultaneous production and consumption of a service
B) lack of tangible assets of a service that can be seen, touched, smelled, heard or tasted prior to a purchase
C) inability of a service to be inventoried or stored
D) unwanted or random levels of service quality customers receive when they patronize a service