Nike, which is primarily a shoe manufacturer, has their name now on apparel items. This is a _____ strategy
A) line extension
B) co-branding
C) brand extension
D) multi-branding
Correct Answer:
Verified
Q196: _ is the strategy of using the
Q197: A Delta Skymiles Credit Card that is
Q198: Extending the existing brand name by introducing
Q199: When Celestial Seasonings introduces a new raspberry-flavored
Q200: Introducing a new product in a new
Q202: _ is the strategy of using one
Q203: The strategy of using different brand names
Q204: Procter & Gamble selling several brands of
Q205: The complete assortment of products that a
Q206: The related brands in the same product
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents