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When Complaints About Advertising Are Received by the National Advertising

Question 94

Multiple Choice

When complaints about advertising are received by the National Advertising Division (NAD) or the Children's Advertising Review Unit (CARU) of the BBB, the respective agency will


A) collect information and evaluate data concerning the case to determine if the complaint is legitimate
B) appoint three judges to evaluate the case
C) examine the case for substantiation and issue a cease-and-desist order if a violation is found
D) investigate the complaint, then turn it over to the National Advertising Review Board (NARB) for a decision

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