Sometimes business-to-business marketers have to recall their products by advertising in the national press and on their website due to a faulty component supplied by their end users.

Question

Quizplus · Accepted Answer

Business-to-business marketers recall products due to issues with components supplied by their vendors or suppliers, not by their end users. End users are the final recipients or users of the product, not the suppliers of components.

Sometimes Business-To-Business Marketers Have to Recall Their Products by Advertising