Consumer decision making styles may be defined as a mental orientation characterising a consumer's approach to financial decisions.
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Q19: Consumers with low levels of self-monitoring behave
Q20: According to Rosenberg (1979), self-concept refers to
Q21: The notion of multiple selves means self-relevant
Q22: According to Belk (1988), material possessions can
Q23: Self-image congruence is important because research has
Q25: Social network sites such as Facebook connects
Q26: Self image congruence is based on the
Q27: What is lifestyle and why is it
Q28: What is the difference between traditional lifestyle
Q29: What is VALS?
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