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A Sales Person Can Design His or Her Sales Presentation

Question 63

Multiple Choice

A sales person can design his or her sales presentation using an approach called AIDA. These letters are an acronym for:


A) attitude, intention, duty, and attainment.
B) attraction, intention, demand, and achievement.
C) attention, interest, desire, and action.
D) attention, impulse, dissonance, accomplishment.
E) attraction, interest, diffusion, and attainment.

Correct Answer:

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