The focus of business format franchising is on:
A) the type of ownership.
B) what is sold.
C) where the store is located.
D) store design and layout.
E) how the business is run.

Question

Quizplus · Accepted Answer

Business format franchising focuses on how the business is run, including the operating methods, brand and marketing strategies, and the overall system of doing business, rather than just the products sold or the store's location and design.

The Focus of Business Format Franchising Is On