How does a businessperson benefit when he or she buys a franchise?
A) The franchisee can modify the franchisor's proven format.
B) The franchisee relies on his or her own common sense in making strategic decisions.
C) The franchisee is required to make no initial investment.
D) The franchisor provides assistance in deciding on site location, layout, and promotions.
E) Franchisors often predict high revenues and profits.
Correct Answer:
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