Direct distribution is advantageous when the product:
A) is in the medium to low price range.
B) has low brand recognition.
C) requires installation and technical service.
D) is not subject to perishability.
E) is mass-produced.

Question

Quizplus · Accepted Answer

Direct distribution allows for better control over the installation and technical service process, ensuring that customers receive the proper support and service for products that require it.

Direct Distribution Is Advantageous When the Product