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The Owner of a Company That Markets a Line of Mustard-Based

Question 25

Multiple Choice

The owner of a company that markets a line of mustard-based barbecue sauces was overheard talking to her husband, "Next year at this time when I look at this company's operating statement, I want to see that we have made more money than we ever thought possible." Assuming that the only way to achieve this goal is through pricing, this is an example of a _____ objective.


A) status-quo
B) price stabilization
C) customer-oriented
D) profit maximization
E) production-oriented

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