Since Sears is the only place you can buy the Covington brand of clothing for men and women, Covington is an example of a producers' brand.

Name: Since Sears is the only place you can buy the Covington brand of clothing for men and women, Covington is an example of a producers' brand.
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Quizplus · Accepted Answer

Covington is an example of a private label brand, exclusive to Sears, not a producer's brand which is owned by the company that manufactures the product.

Since Sears Is the Only Place You Can Buy the Covington