A creative strategy should contain:
A) Deadlines for print media
B) The programs in which the ad will appear
C) Information on budget allocations
D) The size of the ads to be used in print media
E) None of the above

Question

Quizplus · Accepted Answer

A creative strategy typically focuses on the message and concept of the advertising, rather than logistical details like deadlines, program placements, budget allocations, or ad sizes.

A Creative Strategy Should Contain