The larger the stimulus, the more it tends to stand out and draw attention.
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Q29: Consumers spend less than three seconds looking
Q30: The more relevant advertising and products become
Q31: Permission marketing refers to asking consumers for
Q32: Stimuli in motion are not effective at
Q33: Isolation involves placing an object within a
Q35: Although increasing the size of an advertisement
Q36: The attention-getting ability of a stimulus may
Q37: Besides black and white, all colors have
Q38: Stimuli may be more noticeable simply because
Q39: A commercial's location within the commercial break
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