A maker of low-salt food items is considering distributing its products in regions with high concentrations of senior citizens (defined by the company as over 70 years old). In developing its advertising strategy, the firm should keep in mind that these regions are most likely to have
A) more females than males.
B) high proportions of married persons (with both spouses alive).
C) high disposable incomes.
D) large proportions of professionals.

Question

Quizplus · Accepted Answer

Statistically, women have a longer life expectancy than men, which means in populations of senior citizens (over 70 years old), there are likely to be more females than males.

A Maker of Low-Salt Food Items Is Considering Distributing Its