Image-related marketing objectives are more likely than financial objectives to be stated in quantitative terms.

Name: Image-related marketing objectives are more likely than financial objectives to be stated in quantitative terms.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Image-related marketing objectives are typically qualitative, focusing on aspects like brand perception and customer satisfaction, whereas financial objectives are quantitative, dealing with specific figures such as sales targets or revenue growth.

Image-Related Marketing Objectives Are More Likely Than Financial Objectives to Be