A consumer survey conducted by an industrial marketer to determine the images of its multiple brand is an illustration of which part of the marketing environment?
A) Feedback
B) Adaptation
C) Objectives
D) Uncontrollable factors

Question

Quizplus · Accepted Answer

Conducting a consumer survey to determine the images of its multiple brands is an example of gathering feedback. This allows the marketer to understand how consumers perceive their brands, which can inform marketing strategies and product development.

A Consumer Survey Conducted by an Industrial Marketer to Determine