Product and process innovation are perhaps the most important building blocks of competitive advantage.
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Q22: Defection rate refers to the percentage of
Q23: Learning effects are cost savings that come
Q24: There is a positive relationship between the
Q25: Additional sources of enhanced customer responsiveness include
Q26: A company's customers are a good source
Q28: Process innovation is the development of a
Q29: Strong brand loyalty reduces customer defection rates.
Q30: Information systems refer to the largely electronic
Q31: A small reduction in materials and transportation
Q32: Competition can be viewed as a process
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