Which of the following entry modes is generally the most costly method of serving a foreign market?
A) Exporting
B) Wholly owned subsidiaries
C) Joint ventures
D) Licensing
E) Joint ventures and wholly owned subsidiaries are equally costly.

Question

Quizplus · Accepted Answer

Wholly owned subsidiaries typically involve the most investment and expenses, including establishing a physical presence and assuming full responsibility for all aspects of operations.

Which of the Following Entry Modes Is Generally the Most