Research has demonstrated that when consumers are exposed to a broad range of connector types,
A) they are less likely to express an interest in purchasing certain types of products.
B) they are more likely to express an interest in purchasing certain types of products.
C) their interest in purchasing certain types of products remains the same.
D) they still make their purchase decisions based on conventional advertising messages.
E) they tend to respond positively only to online connectors.

Question

Quizplus · Accepted Answer

When consumers are exposed to a broad range of connector types, they are more likely to express an interest in purchasing certain types of products. This is because they are able to see the different options available and compare them to find the best fit for their needs.

Research Has Demonstrated That When Consumers Are Exposed to a Broad