Which of the following is NOT True about advertising media?
A) Advertising media are of concern to most marketing practitioners.
B) Advertising media include broadcast and print.
C) Firms retain control of messages in the advertising media.
D) Advertising media are directed at potential consumers of products.
E) MPR depends almost solely on advertising media.

Question

Quizplus · Accepted Answer

MPR (Marketing Public Relations) does not depend almost solely on advertising media. MPR uses a variety of tools and platforms beyond traditional advertising media to communicate with the public and enhance the image of the company or product.

Which of the Following Is NOT True About Advertising Media