Which of the following is most likely to occur when connectors feel that the messages provided by marketing professionals are important?
A) Connectors refuse to share such messages publicly without extensive verification.
B) Marketers invest in radio and television-based advertising campaigns.
C) Marketers obtain positive media mentions and word-of-mouth.
D) Marketers test the message impact on small, sample groups.
E) Connectors fail to communicate with marketers in the future.
Correct Answer:
Verified
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