Which of the following is true?
A) Marketing research is best organized as a central function in the U.S.
B) Marketing research is best organized as a line function internationally.
C) The structure of the marketing research department depends on the products the company sells.
D) A central marketing research group can serve as a quality control on the research produced.
E) None of these statements is true.

Question

Quizplus · Accepted Answer

A central marketing research group can ensure consistency, reliability, and quality control across the research produced, making it a true statement.

Which of the Following Is True