Which of these traits is both an advantage and a disadvantage of radio for advertising?
A) radio offers no opportunity for visual displays
B) radio time can be bought on short notice.
C) radio ad time is comparatively inexpensive.
D) radio is a mobile medium.
Correct Answer:
Verified
Q23: Media buyers verify circulation claims of printed
Q24: Studies show that readers of newspapers
A) pay
Q25: What is a disadvantage of newspaper advertising?
A)
Q26: What is a disadvantage of magazines for
Q27: Among the advantages that magazines offer over
Q29: Radio stations with narrow formats offer advertisers
A)
Q30: What is a major advantage of television
Q31: Which of the following is NOT an
Q32: Based on 2010 data, the most money
Q33: What is the charge Google collects from
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents