What is a disadvantage of newspaper advertising?
A) space for ads usually can be reserved as late as 48 hours ahead
B) newspaper readers are predisposed to consider information seriously
C) the level of income and education of most newspaper readers
D) declining readership among young adults
Correct Answer:
Verified
Q20: The systematic outline of where ads will
Q21: Most media plans begin with an examination
Q22: Which professional determines the most effective media
Q23: Media buyers verify circulation claims of printed
Q24: Studies show that readers of newspapers
A) pay
Q26: What is a disadvantage of magazines for
Q27: Among the advantages that magazines offer over
Q28: Which of these traits is both an
Q29: Radio stations with narrow formats offer advertisers
A)
Q30: What is a major advantage of television
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