Which professional determines the most effective media placements for an ad?
A) creative director
B) account executive
C) media buyer
D) placement manager
Correct Answer:
Verified
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Q20: The systematic outline of where ads will
Q21: Most media plans begin with an examination
Q23: Media buyers verify circulation claims of printed
Q24: Studies show that readers of newspapers
A) pay
Q25: What is a disadvantage of newspaper advertising?
A)
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