Differentiated marketers and one-to-one marketers prescribe to the philosophy of __________ since their products must closely match consumer desires or a competitor will move in to better meet the demand.
A) customer-centric
B) market orientation
C) production orientation
D) customer value
Correct Answer:
Verified
Q3: _ refers to offering a specialized product
Q4: _ involves matching individual products with individual
Q5: Companies focus on processes allowing large-scale, efficient,
Q6: _ firms focus on making what could
Q7: The customer becomes the heart of the
Q9: The net positive worth resulting from participation
Q10: Which of the following statements about customer
Q11: A _ salesperson is motivated primarily by
Q12: A _ refers to points in time
Q13: The act of trading economic resources (usually
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