__________ refers to a computerized process for analyzing customer databases in a way that allows more effective selling by tailoring product and promotional offerings to a specific customer's sales patterns.
A) marketing automation systems.
B) sales force automation
C) database marketing
D) marketing automation systems
Correct Answer:
Verified
Q49: _ involves using data stored about a
Q50: _ represents the proportion of e-mail sent
Q51: Which of the following statements about sales
Q52: Which of the following is not a
Q53: _ use computer technology to integrate all
Q55: _ is an electronic storage center containing
Q56: The exploratory statistical analysis of the data
Q57: CRM software converts information into data that
Q58: Drawing conclusions based on the path a
Q59: Which of the following characteristics should sales
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