When Domtar (a pulp and paper company) takes out a paid print ad stating "It's easier to learn on paper" they are engaging in reputation management.

Name: When Domtar (a pulp and paper company) takes out a paid print ad stating "It's easier to learn on paper" they are engaging in reputation management.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The ad is more likely an example of marketing or advertising aimed at promoting the benefits of their product, rather than managing the company's reputation.

When Domtar (A Pulp and Paper Company) Takes Out a Paid