An intermediary offers producers the advantage of making goods and services available to target markets efficiently.
Correct Answer:
Verified
Q2: Direct marketing channels such as the Internet,
Q3: An indirect channel is one that bypasses
Q4: Channel width refers to the number of
Q5: Apple only uses indirect distribution channels.
Q6: Convenience goods such as bread and milk
Q7: Channel length refers to the number of
Q8: With the increasing adoption of electronic distribution
Q9: A manufacturer like Procter & Gamble that
Q10: GM and Ford's increased usage of the
Q11: Rolex is selective about which retail outlets
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