The attitude in a customer oriented strategy for fundraising is:
A) We have a good cause and people will support us
B) There is lots of money out there and we just need to show doors why they should give
C) We must understand people's motivations and find those whose interests match our own
D) We must target all potential revenue sources even if some need a hard sell approach
E) We have to adopt a retail goods component to our nonprofit in order to have balance
Correct Answer:
Verified
Q1: Why might some sources of revenue be
Q2: Why should fundraisers adopt the strategic perspective
Q3: Describe the elements of an effective annual
Q5: When identifying which foundations to target, the
Q6: Nothing can tarnish the reputation of a
Q7: According to Robert Sharpe, individual donors can
Q8: Motives vary by age, income and gender.
Q9: A major gifts campaign should be based
Q10: The best prospects for corporate fundraising will
Q11: Planned giving refers to
A) having a plan
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