Using celebrity endorsements for their product, advertisers are using the
A) peripheral route to persuasion.
B) central route to persuasion.
C) cardinal route to persuasion.
D) systematic route to persuasion.
Correct Answer:
Verified
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Q6: Providing a list of product benefits, advertisers
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Q8: If you are influenced by superficial characteristics
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Q11: The model describing two distinct routes of
Q12: According to the Elaboration Likelihood Model of
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Q14: Needing to select a burger quickly, Cara
Q15: According to the elaboration likelihood model, distractions
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