According to the Elaboration Likelihood Model, listeners who elaborate more will be more persuaded by __________.
A) shortcuts that simplify their thinking about the topic
B) evidence and arguments that support the speaker's thesis
C) the speaker's positive ethos
D) extended narratives that support the speaker's position

Question

Quizplus · Accepted Answer

The Elaboration Likelihood Model suggests that individuals who engage in deeper thought or elaboration about a message are more likely to be persuaded by the strength and quality of the arguments presented, rather than by peripheral cues such as the speaker's credibility or the use of simple narratives.

According to the Elaboration Likelihood Model, Listeners Who Elaborate More