Using a liberal interpretation of Marketing Automation, it is possible to argue that true Marketing Automation began in the 1980s.
Correct Answer:
Verified
Q27: A customer-centric perspective must include the entire
Q28: In consumer packages goods the scanner was
Q29: Customer touch points are points within an
Q30: There has been a significant shift in
Q31: In order for marketing automation to be
Q33: Automated marketing campaigns provide the data to
Q34: Marketing automation is really the marriage of
Q35: In marketing automation planning, decision rules are
Q36: The integration process for marketing automation requires
Q37: The sales department is responsible for the
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents