Which method would tell you whether one product is perceived as better than another at meeting customer's needs, and what features would need to be changed for your new product to be perceived as better than those of your competitors?
A) concept testing
B) perceptual mapping
C) Kano method
D) conjoint analysis

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The Answer of Which method would tell you whether one product is perceived as better than another at meeting customer's needs, and what features would need to be changed for your new product to be perceived as better than those of your competitors?
A) concept testing
B) perceptual mapping
C) Kano method
D) conjoint analysis

Which Method Would Tell You Whether One Product Is Perceived